"... within three days of being fired as editor of a magazine I’d co-founded, I announced that I was launching a brand new company called The Friday Project. Of course I had absolutely no idea what The Friday Project would do, but I registered the domain name and created a holding site and sent out a press release anyway. Eight months later, when my new business partner and I finally revealed that The Friday Project would be a new publishing house, everyone assumed we’d planned it that way from the start. Appearances are everything."
Sunday, February 20, 2011
This is worth remembering...
Paul Miller And The Five Rules Of Stunt Resignation